The Best Digital Marketers to Become a Digital Influencer in 2020

In 2020, the world of digital marketing was dominated by several influential figures. These individuals not only established themselves as leading experts in their field but also became prominent influencers, shaping the strategies and techniques used by businesses to reach their target audience. This article highlights the top five digital marketers who made a significant impact on digital marketing in 2020.

Neil Patel

Neil Patel is a name synonymous with digital marketing. He is a co-founder of Crazy Egg, Hello Bar, and KISSmetrics. As a prolific blogger and author, Patel has extensively covered a wide range of topics in the digital marketing sphere, from SEO and content marketing to social media strategies. His blog, Quick Sprout, is a go-to resource for many marketers looking to enhance their skills. In 2020, Patel leveraged his expertise to provide actionable insights on how to navigate the rapidly evolving online landscape. Whether it's through his ongoing blog posts or his numerous webinars, Patel has consistently been at the forefront of digital marketing trends.

Ryan Deiss

Prominently known as the co-founder of Digital Marketer, Ryan Deiss has built a reputation as one of the most influential voices in the industry. Deiss's Digital Marketer platform is a hub for content, podcasts, and courses designed to educate and engage marketers. In 2020, Deiss continued to push boundaries by introducing new methodologies and tools that have proven effective for businesses. His podcast provided in-depth interviews with industry experts, while his courses offered practical knowledge to help marketers thrive in a competitive market.

Ann Handley

As the Chief Content Officer at Copyblogger, Ann Handley is recognized for her expertise in content marketing and storytelling. Her books, such as "The Content Formula," have become essential reading for anyone aiming to create compelling content. In 2020, Handley emphasized the importance of content that resonates with the target audience. Her insights on how to craft content that connects with readers and convert them into loyal followers made a significant impact. Her speeches and articles are filled with practical tips and examples, making her a valuable resource for content marketers.

Rand Fishkin

Rand Fishkin, the founder of SEOMoz and former CEO of SparkToro, is a prominent figure in the SEO and content marketing industries. In 2020, Fishkin continued to lead the charge with innovative strategies and tools like Ahrefs and Moz. His blog remains one of the most respected sources for SEO information. Additionally, his books and webinars provide in-depth knowledge and actionable advice. Fishkin's ability to break down complex SEO concepts into understandable and actionable steps makes him a respected influencer in the digital marketing community.

Larry Kim

Larry Kim is the founder and CEO of Mobile Monkey and Thunder Snowball. Known for his innovative approach to advertising, particularly through paid search and social media advertising, Kim has been instrumental in shaping the strategies used by many businesses in 2020. His platform, Mobile Monkey, offers powerful tools to help marketers optimize their ad campaigns. In 2020, Kim's focus on data-driven approaches and A/B testing led to significant improvements in the performance of ad campaigns. His blog and podcast are filled with practical advice and real-world examples, making him a go-to resource for digital marketers.

These five digital marketers have not only earned their place as some of the best in the industry but have also made significant contributions to the digital marketing community. Their expertise and insights continue to shape the strategies and techniques used by businesses around the world, making them essential resources for anyone looking to excel in digital marketing.