Is a Link from Positive for SEO?

Introduction to GetPocket and Its SEO Value

GetPocket, a well-known bookmarking service, can potentially contribute to a positive Search Engine Results Page (SERP) presence for your website. However, the benefits are not guaranteed and depend on several factors such as the context, the quality of the content, and the overall SEO strategy of the site.

High Authority and Relevance

Links from high-authority platforms like GetPocket can significantly enhance your site’s credibility. Since GetPocket has a strong standing in the web community, a link from this platform can contribute to a more favorable ranking on SERPs.

Driving Referral Traffic and User Engagement

GetPocket can drive a considerable amount of referral traffic to your website. This traffic is often engaged and can lead to lower bounce rates and higher user engagement, both of which are highly valued by search engines. However, the impact on SERP is not as direct as the benefits it brings to your site's user experience.

Contextual Relevance and Diverse Backlinks

Contextual relevance is crucial in SEO. If a GetPocket link appears in relevant and high-quality content, it can enhance the overall relevance of your site. Additionally, having a diverse backlink profile strengthens your site’s SEO as it demonstrates a variety of sources rather than relying on links from similar or identical platforms.

Direct Impact and SEO Strategy

While a link from GetPocket can be a unique form of backlink, its direct impact on your SERP ranking may be minimal. Regular high-quality content, visible mentions in articles, and positive user interactions are key to achieving a significant SEO boost.

Example of a GetPocket Link

If a page is saved on GetPocket, it is invisible to search engines due to the nature of the service. The true value lies in being featured in an article on their platform. In such cases, a link appears in the form of an internal redirect. The process is as follows:

First, the link about your site stays on GetPocket. Second, when the article is accessed via the link, it goes through an internal redirect mechanism. The redirect gives a 200 status to the original URL, but the final destination is the linked article.

The magic of fairy dust takes you to the final article, but it doesn’t seem that the target site benefits from the link in the usual way.

Conclusion

In summary, a link from GetPocket can be positive for SEO, particularly in terms of driving referral traffic and improving the relevance of your site. However, the direct impact on SERP rankings is limited. To maximize the benefits, focus on creating high-quality content and engaging with your audience in a manner that attracts direct mentions and features on reputable platforms like GetPocket.