Is a Communications Degree Worth Pursuing for Your Future Career?

Communications is often referred to as a 'degree degree'—a term that captures its versatility and broad applicability across various industries. Unlike a degree in engineering or specific sciences that often has a clear career path, a communications degree offers flexibility and adaptability, making it a valuable choice for many career aspirations.

Taking an unconventional degree like Communications may seem daunting, especially in light of the popular opinion that picking the 'wrong major' could limit your job prospects. However, this notion is not entirely accurate. Degrees in Communications Psychology, Sociology, and even more specialized fields like Art History, English Literature, and foreign language, while beneficial in their own ways, may not be as universally applicable as a communications degree. The latter offers a versatile skill set applicable to a wide range of careers, from marketing and public relations to journalism and digital media.

The Versatility of a Communications Degree

For many, a communications degree is a gateway to exploring diverse career prospects through its multitude of courses and practical applications. My personal experience reflects the vast opportunities that a communications degree can offer. Courses in theatre, playwriting, and commercial creation tapped into my creative side and allowed me to explore areas that I never expected to delve into. Today, I leverage these skills in digital marketing, real estate, and live video production, illustrating the flexibility and practicality of a communications degree.

Now, you might wonder, how exactly does a communications degree help in entering the corporate sector? Communication is a cornerstone in the success of any firm or organization. Whether you are in a technology company, a healthcare organization, or a consumer goods firm, the ability to articulate ideas, manage relationships, and facilitate teamwork is crucial. Employers across all industries seek candidates with strong oral, written, and presentational skills, as well as an understanding of how their company operates across different departments.

Advancing Your Career in Communications

Once you gain some experience, a communications degree provides ample opportunities for professional advancement. Entry-level positions in corporate PR, marketing, and advertising often serve as stepping stones. For instance, you might start as a junior communications officer, overseeing press releases, commercial scripts, company presentations, and even engaging in media events. These roles are instrumental in building your portfolio and understanding the inner workings of a corporate communications team.

Reaching managerial or training roles is also within reach with the right experience and ambition. Human resources is a pivotal department in every large company, focused on fostering employee morale, productivity, and motivation. As a recent graduate in communications, you might be involved in various HR activities such as hiring new employees, promoting professional development, or training programs. Your role can also include ensuring corporate policies and procedures are communicated effectively to all teams.

The Challenges of a Communications Career

While a communications degree opens up numerous opportunities, it's important to acknowledge that landing a job in media may be more challenging, at least immediately after graduation. The media industry is highly competitive, making it harder to break into these roles. However, this shouldn't deter aspiring communicators; there are strategic moves you can make to enhance your chances.

Consider doing internships or participating in student media productions during your college years. These experiences provide invaluable hands-on training and help build your portfolio. For those particularly interested in journalism, developing a portfolio of your reporting or pursuing a postgraduate degree in journalism can significantly boost your credentials.

No matter where your career path leads, a communications degree equips you with the skills necessary for success in the rapidly evolving media landscape. The media sector values graduates who can curate and communicate information in compelling and relevant ways, whether it's through television and film production, magazine and newspaper journalism, or online and digital channels.

Moreover, the ability to build strong relationships and effectively communicate with diverse audiences is a key advantage in the field of communications employment. By developing these skills, you can thrive in various roles, from marketing and public relations to advertising and beyond. A communications degree truly prepares you for a wide range of careers in both traditional and digital realms, making it a valuable investment in your future.

Conclusion

In conclusion, a communications degree is not only a worthwhile pursuit but also a strategic choice for those aiming to navigate various career paths with flexibility and success. The skills gained through a communications degree prepare you for a multitude of roles in the corporate sector, media, and beyond. Embrace the opportunities, pursue relevant experience, and leverage your education to achieve your career goals.